Your shower is why
your skin itches.
Chlorine builds up in NZ shower water every single day — and for sensitive skin, that adds up fast. Most families notice a difference in the first week of filtering it out.
His skin.
Our story.
This is our son at 3 months old when the rashes first appeared, and again at 1.5 years old. We ran out of filters and could not get a replacement for a week. His skin flared up within days — rashes back across his body. The moment we got a new filter in, it calmed again. We had not changed anything else. Same child. Same bathroom. Same diet. That week without it told us everything we needed to know.
He had severe rashes from his very first months of life, and nobody could tell us why. Our doctor told us to bathe him in diluted bleach and cut back on how often he showered. We did everything they said, and we were still desperate for real answers.
When we ran out of filters, his rashes came back across his back within days, even though nothing else about our routine had changed. The moment we started filtering the water again, his skin cleared up. That was the moment we knew for certain the water was the cause all along.
Note: These are real photos of our son. We are not claiming BUBLii treats any medical condition. Every child is different. What we can say is that for our son, the filter makes a visible difference — and removing it for just one week showed us exactly how much.
Here's what
actually changes.
Most families notice a visible difference within the first week of filtering out chlorine.
Stop treating the symptoms every night and start filtering out what is causing them.
No plumber, no tools. If you can unscrew a lid, you can fit BUBLii yourself.
Independently tested. It also catches sediment and gets rid of that swimming-pool smell.
Chlorine strips natural oils from hair, not just skin. Filtered water leaves it softer and less brittle.
Not just for sensitive-skinned kids. Anyone showering benefits from less daily chlorine exposure.
Simple.
No subscription needed.
Both plans include the filter unit with a cartridge already inside. Order once, install in two minutes, ready to use.
Try it first. One filter, one cartridge, free shipping. See how your family's skin feels.
One order, sorted for the year. Everything arrives together — just swap the cartridge every few months.
Just need a top up?
Never run out. We send a fresh one before yours is done.
One replacement cartridge. Buy when you need it, no commitment.
Fresh cartridge every 3 months, automatically. Never run out. Cancel anytime, no minimum.

For shower fittings that sit close to the wall, with less than 32mm of clearance — most people will not need this. Not sure? If your showerhead sits flush against the wall, BUBLii may not have room to twist on — the adapter solves that in 30 extra seconds. Better to check now than order one later.
Almost certainly yes — it fits standard NZ shower fittings, no tools needed. If your fitting sits flush against the wall, add the swivel adapter above.
We timed it — two minutes from opening the box to your first filtered shower. No plumber required.
Then we give you your money back — 30 days, no awkward forms, no questions.
What NZ families
are saying.
Already tried BUBLii? We would love to hear from you.
Share your experienceYou've heard this
before, haven't you?
If your child has sensitive skin, you have probably been given at least one of these. We heard all three. None of them got to the real problem.
01Your toddler cries every time they get in the bath
The moment the water hits, the crying starts. You rush through it and feel awful the whole time. Bath time has become something you both dread.
02You have bought your fifth moisturiser this year
You have spent more money on creams and lotions than you can count. They help for a day, maybe two. Then you are back where you started. Because the water that caused it is still there tomorrow morning.
03The skin rashes clear up then come straight back
You use the prescription cream, it clears up. You stop, it comes back. You start to wonder if this is just your life now. It does not have to be.
04You have changed their diet, detergent and pyjamas
You have gone through everything — the food, the washing powder, the pyjamas, the mattress. Everything except the one thing your child is literally soaking in every single day.
05You notice a chlorine smell after their shower
You dry them off and catch that faint swimming-pool smell on their skin. You have noticed it before but never thought much of it. That smell is chlorine. It is in every unfiltered shower, every single day.
06Shower time has become something you dread
Getting your child clean should not be a stressful event. The scratching after, the red patches, the tears. You are doing everything right. The water is the part nobody told you about.
The advice was not wrong.
But it was treating
the wrong thing.
We tried the creams, we changed his diet, we saw specialist after specialist, and every single one of them was treating what was already happening to his skin instead of asking why it kept happening in the first place. Not one person ever mentioned the water he was standing under every single day. Once we started looking at that instead, everything started to make sense — and that is honestly where BUBLII began, at our own kitchen table, wondering why nobody had asked the obvious question sooner.
We were not imagining it.
The research backs it up.
When we told people what we had noticed about our son's skin and the water, some were sceptical. Then we found the research. We are not doctors and BUBLII is not a medical treatment — but the science on water quality and sensitive skin is real, and it made us feel less crazy for asking the question.
87%
Higher likelihood of developing skin sensitivity in hard water areas
Children in areas with hard or highly chlorinated water are up to 87% more likely to develop sensitive skin conditions by age one, compared to those in softer water areas.
3 months
The age when water quality begins affecting infant skin
Research found that infants exposed to above-average levels of water hardness had a significantly increased risk of visible skin rashes as early as 3 months of age. The same age our son developed his.
Skin barrier
Chlorine damages the protein that keeps skin healthy
Chlorine damages filaggrin — the key protein that holds the skin barrier together. When this barrier is compromised, skin becomes more reactive to everyday irritants. Children with sensitive skin already have a weaker filaggrin layer.
2023
Confirmed again in 2023
A 2023 study confirmed that exposure to hard water and chlorinated water significantly increases the prevalence of eczema-prone skin in children, particularly in those with pre-existing skin sensitivity. Daily repeated exposure is where the real damage happens.
Important: BUBLII is a shower filter, not a medical treatment. The research above relates to water quality and skin health generally — not to BUBLII specifically. If your child has a diagnosed skin condition, please speak with your doctor.
No mystery ingredients.
Here's exactly what's inside.
No vague "advanced filtration" claims. BUBLII uses a 15-stage filtration stack — here are the four stages that do the heavy lifting, in order, before the water reaches their skin.
The first line of defence. A high-precision mesh that catches sediment, rust, and larger particles before the water moves any further through the filter.
One of the most effective chlorine-reducing materials available — more efficient at neutralising chlorine than activated carbon on its own.
Premium-grade activated carbon with a high iodine value, absorbing chlorine, odours, and everyday impurities from the water.
A high-purity copper-zinc alloy media that reduces chlorine, helps inhibit bacterial growth inside the cartridge, and supports a longer-lasting filter.
Your cartridge also includes mineral balls that help balance the filtered water. We keep our claims to what is independently well-documented — sediment removal, chlorine reduction, and cartridge longevity — rather than broader wellness claims we cannot verify.
We design and test every BUBLII cartridge to our own standard, and partner with an established filtration manufacturer to build it. We stand behind every part of it — starting with our own son.
How to install.
No plumber. No tools. No complicated instructions. If you can unscrew a lid, you can install BUBLII.
We timed it. Two minutes from opening the box to your first filtered shower. If you need a swivel adapter for a tight wall fitting, add another 30 seconds.
The questions every
parent asks us.
Almost certainly yes. It fits standard NZ shower fittings — just unscrew what you have and twist BUBLII on. No tools needed. If your fitting is right up against the wall, add a swivel adapter to your order.
Yes — and that matters a lot to us personally. Our son was the first person to use it, at 6 months old. The shell is metal and the cartridge inside is BPA-free plastic. We would not sell something we had not used on our own child first.
Roughly 3-4 months for most families. With four people showering daily, you will probably land closer to 3 months than 4. That is exactly why we made the Year Bundle — everything you need for the whole year, sorted in one box.
Mostly chlorine — up to 98% of it, independently tested. It also catches sediment and gets rid of that swimming-pool smell that some people notice after a shower. If you can smell chlorine on your kid after a bath, that is what we are removing.
Then we give you your money back, simple as that. 30 days. No awkward forms, no questions. We are confident enough in this that we built the guarantee in from day one — try it and see for yourself.
Only if your showerhead sits right up against the wall with less than 32mm of clearance. Most people do not need one. If yours does, just add it to your order for $39 and you are sorted.
You have tried everything
except the water.
Most families who find us have already spent hundreds on creams, appointments and products. BUBLII is two minutes to install and less than the cost of one specialist visit. If it does not make a difference, we give you your money back.
Shop BUBLII — from $159 30-day guarantee · Free NZ shippingQuestions? We would love
to hear from you.
Whether it is about your order, your shower fitting, or just a question — we read every message ourselves.
hello@bublii.co.nzGet updates and an exclusive
discount when we launch.
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